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The Accidental Mind

The Accidental Mind PDF Author: David J. Linden
Publisher: Harvard University Press
ISBN: 0674076591
Category : Medical
Languages : en
Pages : 276

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Book Description
Linden sets the record straight about the construction of the human brain; rather than the “beautifully-engineered optimized device, the absolute pinnacle of design” portrayed in many dumbed-down text books, pop-science tomes, and education televisions programs, Linden’s organ is a complicated assembly of cobbled-together functionality that created the mind as a by-product of ad-hoc solutions to questions of survival. His guided tour of the glorious amalgam of “crummy parts” includes pit-stops in the histories and fundamentals of neurology, neural-psychology, physiology, molecular and cellular biology, and genetics.

The Accidental Mind

The Accidental Mind PDF Author: David J. Linden
Publisher: Harvard University Press
ISBN: 0674076591
Category : Medical
Languages : en
Pages : 276

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Book Description
Linden sets the record straight about the construction of the human brain; rather than the “beautifully-engineered optimized device, the absolute pinnacle of design” portrayed in many dumbed-down text books, pop-science tomes, and education televisions programs, Linden’s organ is a complicated assembly of cobbled-together functionality that created the mind as a by-product of ad-hoc solutions to questions of survival. His guided tour of the glorious amalgam of “crummy parts” includes pit-stops in the histories and fundamentals of neurology, neural-psychology, physiology, molecular and cellular biology, and genetics.

The Accidental Mind

The Accidental Mind PDF Author: David J. Linden
Publisher: Harvard University Press
ISBN: 0674076613
Category : Medical
Languages : en
Pages : 286

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Book Description
Linden sets the record straight about the construction of the human brain; rather than the “beautifully-engineered optimized device, the absolute pinnacle of design” portrayed in many dumbed-down text books, pop-science tomes, and education televisions programs, Linden’s organ is a complicated assembly of cobbled-together functionality that created the mind as a by-product of ad-hoc solutions to questions of survival. His guided tour of the glorious amalgam of “crummy parts” includes pit-stops in the histories and fundamentals of neurology, neural-psychology, physiology, molecular and cellular biology, and genetics.

The Accidental Connoisseur

The Accidental Connoisseur PDF Author: Lawrence Osborne
Publisher: North Point Press
ISBN: 1429935111
Category : Cooking
Languages : en
Pages : 272

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Book Description
What is taste? Is it individual or imposed on us from the outside? Why are so many of us so intimidated when presented with the wine list at a restaurant? In The Accidental Connoisseur, journalist Lawrence Osborne takes off on a personal voyage through a little-known world in pursuit of some answers. Weaving together a fantastic cast of eccentrics and obsessives, industry magnates and small farmers, the author explores the way technological change, opinionated critics, consumer trends, wheelers and dealers, trade wars, and mass market tastes have made the elixir we drink today entirely different from the wine drunk by our grandparents. In his search for wine that is a true expression of the place that produced it, Osborne takes the reader from the high-tech present to the primitive past. From a lavish lunch with wine tsar Robert Mondavi to the cellars of Marquis Piero Antinori in Florence, from the tasting rooms of Chateau Lafite to the humble vineyards of northern Lazio, Osborne winds his way through Renaissance palaces, $27 million wineries, tin shacks and garages, opulent restaurants, world-famous chais and vineyards, renowned villages and obscure landscapes, as well as the great cities which are the temples of wine consumption: New York, San Francisco, Paris, Florence, and Rome. On the way, we will be shown the vast tapestry of this much-desired, little-understood drink: who produces it and why, who consumes it, who critiques it? Enchanting, delightful, entertaining, and, above all, down to earth, this is a wine book like no other.

Touch

Touch PDF Author: David J. Linden
Publisher: Penguin UK
ISBN: 0241184053
Category : Science
Languages : en
Pages : 272

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Book Description
Touch by David J. Linden - The astonishing secrets of our senses, and how to harness them to change your personal and professional life Why can't we tickle ourselves? Why do footballers who hug score more goals? Why does holding a hot coffee make us feel more positively about people? Touch is the sense that makes us human. It defines our experiences, shapes our sense of self, and bonds us together. It is the first sense to start working in utero. If you are deprived of the sense of sight or hearing from birth, you will still be able to live a rich and fruitful life. But depriving a baby of the sense of social touch has dramatic consequences: if they are not regularly touched and cared for, they will develop higher lifelong levels of stress, their personality will be more fearful, and they will be less likely to explore the world. In Touch, renowned neuroscientist David J. Linden shows how this overlooked sense actually shapes all our lives. Blending surprising stories and cutting-edge research on pleasure and pain, he takes us on a mesmerizing journey into our senses. From why brushing fingers with a waiter will make you leave a larger tip to why choosing a warm drink in a job interview improves your chances, Touch is full of astonishing discoveries. Reading it will change how you see - and touch - the world. It will be enjoyed by readers of Quiet by Susan Cain, Thinking Fast and Slow by Daniel Kahneman and This is Your Brain on Music by Daniel Levitin. David J. Linden is a professor of neuroscience at the Johns Hopkins University School of Medicine in the USA. The award-winning author of The Accidental Mind and The Compass of Pleasure, he served for many years as the chief editor of the Journal of Neurophysiology. He lives in Baltimore, Maryland, with his two children.

The Accidental Marketer

The Accidental Marketer PDF Author: Tom Spitale
Publisher: John Wiley & Sons
ISBN: 1118797396
Category : Business & Economics
Languages : en
Pages : 240

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Book Description
A practical guide for inexperienced marketers who have to develop a marketing strategy With technology being built into products of all kinds, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. The Accidental Marketer is a practical guide for employees who are now responsible for developing strategy. These marketers will be able to immediately and successfully apply the ten tools featured in the book to create powerful strategies that increase sales and profits for any product in any industry. Explains how great marketers uncover insights about customers that competitors miss and use new insights to create a range of strategic options for their marketing plans Shows how the best marketers execute their strategies through developing innovative branding and communication plans and value propositions The Accidental Marketer allows any inexperienced marketer to step into a new role and develop an effective strategy.

The Accidental Bride

The Accidental Bride PDF Author: Christina Skye
Publisher: Harlequin
ISBN: 1459241207
Category : Fiction
Languages : en
Pages : 384

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Book Description
When her friends order her to take a vacation, successful chef Jilly O'Hara is less than enthused. She may be overworked, but a trip to the mountains is not her idea of fun. Especially when she's roped into an outrageous scheme to pose as a happy bride—all to fulfill the kindly resort owner's dreams of once again hosting a lavish wedding. But the ruggedly handsome make-believe groom may just make it tolerable…. Walker Hale has kept to himself since his return from active duty—but the next thing he knows, he's also playing along with the wedding charade. Even this jaded loner isn't immune to Jilly's quirky charm…or her beauty. But vacations have to end sometime, and they'll soon have to decide if the feelings between them were more than pretend.

The Accidental Pilgrim

The Accidental Pilgrim PDF Author: Anna Kappa
Publisher: Anna Kappa
ISBN: 1449588670
Category :
Languages : en
Pages : 570

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Book Description
Talian Unsuana has never been better than average - in fact, average, for her, is pretty good. When she's not being average, she's more or less insane. The birds and the beasts, even the weather, talk direct to her head. She tries to drown them all out with EDDs (electronic distraction devices). She prefers computer games to the real world, and often gets the two mixed up. Hence, when Talian finds herself hanging upside down in the midst of a storm on a deserted mountainside one day, she's not sure how seriously to take her situation. It looks real enough; it feels real... If only the voices in her head would cut it out! Voices. The strangest thing about them is that they consistently give her good advice. Seems the thing that keeps her alive also keeps her insane? Whatever, the mountain is full of monsters and disasters, and the voices are telling her to run... Must she run forever? Can she fight back? If the world is fake, is there any point? If it's real, what could she possibly do? She's average. No question there. With so much self-doubt to overcome, Talian seems poorly placed to vanquish the worst monster of them all, the one in her own mind. But that's the monster she must harness if she wants to avert the catastrophe that threatens not only Lellia, but the whole Hasserican Empire. The Accidental Pilgrim describes a little known period of the Hasserican Empire. Based on primary sources and written by a first-hand witness, it has good claim to being the most authoritative account ever published. This newly translated edition is the first to appear in English. More information: http://cheravel.wikidot.com

The Accidental Pinup

The Accidental Pinup PDF Author: Danielle Jackson
Publisher: Penguin
ISBN: 0593437349
Category : Fiction
Languages : en
Pages : 321

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Book Description
Rival photographers are forced to collaborate on a body-positive lingerie campaign, but they might have to readjust their focus when sparks fly. Photographer Cassie Harris loves her job—her company Buxom Boudoir makes people look beautiful and feel empowered with her modern twist on classic pinup photography. Cassie’s best friend, Dana, is about to launch her own dangerously dreamy lingerie line and wants Cassie to shoot and direct the career-changing national campaign. But company politics and Dana’s complicated pregnancy interfere, and Cassie finds herself—a proud plus size Black woman—not behind the camera but in front of it. Though she’s never modeled herself, Cassie’s pretty sure she can handle the sheer underwear and caution tape bralettes. She’s not sure she can work so intimately with the chosen photographer, her long-time competitor in the Chicago photography scene, Reid Montgomery. Their chemistry is undeniable on set, however, and feelings can develop faster than film…

The Accidental Astronaut

The Accidental Astronaut PDF Author: Christopher Looby
Publisher: Lulu.com
ISBN: 1329785681
Category :
Languages : en
Pages :

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The Accidental Salesperson

The Accidental Salesperson PDF Author: Allan Barmak
Publisher: iUniverse
ISBN: 0595895921
Category : Self-Help
Languages : en
Pages : 128

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Book Description
Almost every situation you face in life is a sales situation. You started at a young age when you tried to negotiate with your parents for a later bedtime, and you are still selling today, whether intentionally or by accident. Did you ever trade baseball cards when you were a kid? That's sales. Did you ever negotiate with your friends as to which clothes Barbie got to wear? That's sales. The Accidental Salesperson not only teaches you how to identify sales interactions, but also walks you through the steps of the sales process to help you achieve success in the long run, regardless of whether you are an "accidental" or a professional salesperson. Whether you are closing a million-dollar deal or just trying to get your kids to eat their vegetables, top sales rep Allan Barmak outlines a few key elements you need: Identify your potential sales target Engage in dialogue to learn more about your prospect Negotiate Close the deal By following these simple steps, you can find the inner salesperson you never knew existed and lift your career to the next level.